When Blair Burney was asked to represent a non-profit organization as a project in her Public Relations Writing class, she realized she was given a great opportunity. Rather than simply complete the assignment with a random organization, Blair decided to use her class project to raise awareness about enslaved and exploited children.
Several years earlier, when Blair was a student at Coppell High School near Dallas, TX, she heard about Touch A Life through a student club named “Hope for Africa.” Blair remembered the Touch A Life story immediately when she was asked to come up with a non-profit to study in her class at UNT. She began her research by reading Jantsen’s Gift and gathering information from the Touch A Life website. Blair then visited the Touch A Life headquarters in Dallas and set up an interview with Pam Cope and the Touch A Life staff. Blair told us, “When I first met Pam she was warm, open, and interested in all of my questions, as well as some questions my roommate had. She made me want to get involved and made me want to go to Ghana and help!”
Part of the class project was writing an article to be published in a local news source, so Blair wrote a profile article about Pam, and it was published in the Coppell Citizen’s Advodate. Some other parts of the assignment included a press release, logo concept, and a detailed fact sheet about the cause. After all of this work, Blair has become inspired to help end modern-day slavery through awareness, so she will continue working with Touch A Life for a similar project in another class this year.
If you are a student and would like to work with Touch A Life on a class assignment, or want to raise awareness about child slavery at your school, we’d love to help! Give us a call or email us and tell us about your idea.